[{"id":273973543061,"handle":"color","title":"Color","updated_at":"2024-12-20T13:00:01+11:00","body_html":"All professional color","published_at":"2021-07-12T10:47:38+10:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"professional color"}],"published_scope":"web","image":{"created_at":"2021-07-12T10:47:36+10:00","alt":"professional color","width":1080,"height":1313,"src":"\/\/www.instanthbs.com.au\/cdn\/shop\/collections\/Screenshot_2021-07-06-09-15-33-95_1c337646f29875672b5a61192b9010f9_2_63745a8b-6a88-49af-b168-c0dff254bdca.jpg?v=1626050882"}},{"id":152452038792,"handle":"matrix","updated_at":"2024-10-30T16:47:31+11:00","published_at":"2019-10-22T13:47:53+11:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Matrix","body_html":"\u003cdiv style=\"text-align: center;\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0089\/6293\/2799\/files\/Matrixlogotransparent_480x480.png?v=1690430260\" alt=\"Shop Matrix professional and retail products\" width=\"151\" height=\"41\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0089\/6293\/2799\/files\/Matrixlogotransparent_480x480.png?v=1690430260\"\u003e \u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\n\u003cspan\u003eDiscover our range of \u003c\/span\u003eMatrix's\u003cspan\u003e professional products including SoColor, ColorSync, Opti Smooth, Light Master, Biolage, Total Results, Instacure and more.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003ch5 style=\"text-align: center;\"\u003e\u003c\/h5\u003e\n\u003ch5 style=\"text-align: center;\"\u003e\n\u003cspan\u003efor professional products \u0026amp; trade pricing login to: \u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003ca href=\"https:\/\/www.instanthbs.com.au\/a\/wsg\/proxy\/login\"\u003eWHOLESALE LOGIN\u003c\/a\u003e\n\u003c\/h5\u003e"}]
["intense","Matrix","professional color","retail-only","soRed"]
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Matrix SoColor SoRed is a 2 in 1 booster and lightening cream that boosts and intensifies reds when added to Matrix SoColor red shades or creates bright fashion highlights.